Local Grass-Fed Beef in North Carolina | Tar Heel Beef

Nourish Naturally, Thrive Daily

Healthy habits power both mind and body, unlocking your true potential. At Tar Heel Beef Company, we're committed to your best self—born from optimizing our own family's health through science-backed protocols for energy, clarity, and stamina, plus a nutrition foundation that's sustainable and responsible.

That's why we developed Thrive Daily, our mobile app for building and incorporating evidence-based habits into your daily routine. This app was built as a guide at aggregate all the latest science into a simple to follow plan to maximize your day. Pair it with our locally sourced NC beef—the nutrient-dense cornerstone of holistic nutrition, rich in bioavailable protein, iron, and zinc to combat fatigue and support hormone balance. You will absolutely taste and feel the difference from grocery store beef.

So stop with the grocery store unknowns, the fillers and mystery origins - and purchase 100% all-natural beef from Carolina family farms, delivered to your door.

Try risk-free today: Shop below or check out our subscriptions; and

Download Thrive Daily on the App Store to start your healthy habits journey today.

Why Local Beef?

Tar Heel Beef - Local Farm Beef You Can Trust

QUALITY, INTEGRITY and OUR 100% GUARANTEE makes purchasing local farm beef easy and convenient.

We've partnered with local cattle farmers who share our values and desire to bring YOU locally sourced, ethically raised, high quality beef that you can TRUST.

All farms have been vetted to ensure integrity and traceability of their products

All products meet the highest safety standards and inspected to ensure wholesomeness, proper labeling and safety.

Explore our specially curated marketplace below and purchase with guaranteed confidence.

Why Choose a Tar Heel Beef Subscription? Better Value Compared to National Competitors

Pasture-raised, antibiotic free, all locally sourced beef. Receive steaks, roasts, ground beef and all the extras like broth bones.

Compare to National Competitors and we guarantee you'll make the switch to a premium Tar Heel Beef box today!

Collapsible content

PRICE COMPARISION TO NATIONAL BRANDS

TAR HEEL BEEF - $245/per month (16-18lbs of ALL PREMIUM BEEF)

BUTCHERS BOX - $269/per month (16-20lbs - half of which is cheaper chicken!)

GOOD RANCHERS - $274/per month (16-18lbs of half of which is cheaper chicken!)

SOURCE OF BEEF

TAR HEEL BEEF – ALL LOCAL NORTH CAROLINA FARMS

BUTCHERS BOX – FOREGIN BEEF - AUSTRALIA

GOOD RANCHERS – NATIONAL OPERATIONS

WHATS INCLUDED IN YOUR BOX?

TAR HEEL BEEF – ALL BEEF – NO CHEAPER CUTS OF CHICKEN OR PORK

BUTCHERS BOX - INCLUDES CHEAPER CUTS OF CHICKEN IN SUBSCRIPTION

GOOD RANCHERS - INCLUDES CHEAPER CUTS OF CHICKEN.

WHAT ABOUT EXTRAS LIKE BEEF BROTH BONES, etc?

TAR HEEL BEEF - INCLUDED in subscriptions (broth bones, shanks, liver, etc)

BUTCHERS BOX - NOT INCLUDED

GOOD RANCHERS - NOT INCLUDED

  • Opaque Origins & No Traceability

    Grocery Store Problem: Grocery store beef hides its roots. Misleading “Product of the USA” labels mask foreign origins, like Brazilian cattle linked to deforestation. Traceability—good luck. Intentionally misleading as you would never purchase.
    Tar Heel Beef Benefit: Know your beef’s story. Our North Carolina farm partners provide full transparency, from pasture to plate, ensuring safety and trust.

  • Sneaky Processing Tricks

    Grocery Store Problem: Grocery stores sell meat pumped with carbon monoxide to fake freshness or needle-tenderized, risking bacteria deep inside. These hidden tricks prioritize shelf life over quality.
    Tar Heel Beef Benefit: Get fresh, honest beef. Our local butchers use traditional methods, delivering pure cuts without industrial gimmicks.

  • Chemical Washes Like Chlorine

    Grocery Store Problem: Your grocery store steak might be sprayed with chlorine to kill bacteria, a practice banned in the EU. Labels won’t tell you, leaving you eating chemically treated meat.
    Tar Heel Beef Benefit: Enjoy clean, natural beef. Our local processors don't use chemical washes so you know you have pure, natural beef.

  • Remember Pink Slime in Ground Beef

    Grocery Store Problem: Up to 70% of grocery store ground beef STILL contains “pink slime”—ammonia-treated filler that’s less nutritious and sneaks into your burgers without disclosure.
    Tar Heel Beef Benefit: Savor 100% real ground beef. We grind from whole North Carolina cuts, no fillers ever.

  • Additives & Preservatives

    Grocery Store Problem: Grocery store meats are loaded with saltwater, nitrogen, or vague “natural flavors” to mask age or boost looks, altering taste and nutrition.
    Tar Heel Beef Benefit: Taste pure, additive-free beef. Our fresh, local cuts need no enhancements, just quality you can trust.

  • Ethical & Environmental Harm

    Grocery Store Problem: Most grocery store beef comes from corporate CAFOs tied to deforestation, water waste, and cruel animal conditions, clashing with your values.
    Tar Heel Beef Benefit: Support sustainable, humane farming. Our North Carolina grass-fed beef aligns with your ethics and the planet’s health. Not to mention it helps your local farm neighbors.

Any Questions?

Feel free to contact us - info@tarheelbeef.com.

Stop buying grocery store beef. Purchase local now!

Purchase now and make the switch to better tasting, higher quality, locally sourced beef. We thank you for your business and the trust you place in us and we know you will feel proud of the food you eat.